Diego Isaac Díaz Gutiérrez, known professionally as Yeyo, is a Mexican singer and songwriter from Zacatepec, Morelos. He is associated with the Reggaeton Mexa and Latin urban music scenes. After initially recording electronic and alternative music, he adopted the name Yeyo and moved into Latin urban music in 2019. Yeyo gained broader recognition through collaborations including "B de Bellako" with El Malilla and DJ Rockwel MX and "En el Ghetto #5 " with Ghetto Kids, as well as unreleased demos with Gone Thursday and Bellakath that gained virality In 2024, he was nominated for Reggaeton Artist of the Year at the MTV MIAW Awards, while "B de Bellako" received a nomination for Viral Anthem. His 2025 project latinpapichuggstar was placed at number 23 on Pitchfork's list of the best rap albums of 2025.