Vassal Gradington Benford III is an American music producer, record executive, and film composer. Benford is the co-chairman and CEO of Benford & Canton Studios, a media production company he co-founded with producer Mark Canton, known for films such as 300, Immortals, and the Power television series. He is CEO of Certifyd, a blockchain-based music streaming and distribution platform. In addition, Benford is a managing advisor to the legacy of boxer Manny Pacquiao, and chairman of the B.B. King Estate